Podcasts
🎙️ A Voice in the Industry: It was always my hope to bring about more recognition into the industry and mentor anyone who would like to be more involved in our space. Whether it be from podcasts, panel sessions, or LinkedIn posts and strategic insights - I've delved into the intricacies of experiential marketing and shared my thoughts on industry trends. My experiences in these discussions have honed my skills in communicating complex ideas in an engaging and accessible manner.
What B2B and B2C Can Learn from Each Other
In this episode, I join host Camille White-Stern to delve into the nuances of experiential marketing across both B2B and B2C sectors. We discuss the core principles that make experiential marketing impactful, share standout events that exemplify these strategies, and explore the four key emotions that drive successful brand experiences. This conversation underscores my commitment to creating emotionally resonant and strategically sound experiences that bridge the gap between businesses and their audiences.
Venturing Beyond Boundaries (Skift Meetings Podcast)
In this podcast interview, I discuss my journey in experiential marketing, emphasizing the importance of taking risks and engaging all five senses to create impactful brand experiences. I include this in my portfolio as it encapsulates my philosophy on experiential design—blending strategy, creativity, and a deep understanding of human behavior to craft memorable activations.